Python Analytics for Business Intelligence

Do you know what your data is trying to tell you?
In today's fast-changing markets, relying on instinct isn't enough—data-driven decisions are the difference between staying ahead and falling behind.

Join our free TechTalk to discover how Python-based Data Analytics is transforming small and medium-sized businesses. Whether you're a business owner, manager, or a curious professional, this session will show you how to turn raw numbers into clarity, strategy, and growth.

Our guest speaker, Andrés García Medina, will guide you through powerful yet practical techniques—no expensive software required—that can give your business a true competitive edge.

In this session, you'll learn how to

• Use logistic regression to predict key business outcomes.
• Apply clustering techniques to segment and understand your customers.
• Overcome the challenge of uncertainty in decision-making.
• See how real-world dashboards turn complex data into clear insights.

Why You Should Attend

• Gain actionable skills to optimize performance and reduce risk.
• Understand how Python's free, open-source tools can level the playing field for SMEs.
• Discover how teams across roles can use data to streamline operations.
• Learn what it takes to implement analytics strategies that directly support growth.

By the end of this session, you'll walk away with the confidence and know-how to use Python analytics in your own business—empowering you to predict trends, make smarter decisions, and unlock new opportunities for growth.

Speaker Bio

Andrés García Medina
Consultant, Professor, and Researcher specializing in statistics and data science for the financial sector.
A Level 1 member of Mexico's National System of Researchers (SNI), he has led projects for Cadena FEMSA (OXXO) and PENSIONISSSTE, with a focus on risk analysis, portfolio models, and time series forecasting.

About miCoach

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Organized by ITJ

ITJ is a technology company devoted to serving fast-growing, high-value market sectors that contribute to the growth of the Cali Baja region. With a Nearshore model, working with the highest quality software engineers, data scientists, and creative designers from across Mexico and Latin America, ITJ enables companies to create world-class software engineering centers of excellence in Tijuana, MX.

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